Writing Message Strategy

Ewings Seafood

Keep it simple. Be real.

Good advice from the team at Ewings Seafood. But for this century old Belfast Fishmonger, the story writes itself. I worked with Hamill Bosket to develop a story on-pack and online that focused on craft, love and community. The wonderful portrait of Walter Ewing was created by local artist and writer, Oliver Jeffers.

Ewing’s Seafoods image 1