Writing Tone & Voice, Brand Copywriting, Message Strategy

Queen’s University Belfast

Making innovation easier.

We Invent is a new name and brand encouraging research professionals to make the first steps in the process of invention disclosure to a fully sustainable start-up venture.

Gillian worked alongside brand studio, Bag of Bees, and the Queen's University Innovations Programmes Department to develop just the right tone and language for the website.

Aimed at researchers who are not aware of the support opportunities available to them, We Invent simplifies the process and encourages academics to start the conversation as early as possible.