My mission? To bring great ideas to life, invest them with meaning and attitude, and help others do the same. Ideas that can change the world – they all need skilful storytelling if they’re going to make a difference.

Writing , Brand Strategy, Tone & Voice, Brand Copywriting, Message Strategy

GEMX

Gems of the North West

Writing , Brand Strategy, Content & Copywriting

OutForm

Supercharging Performance

Writing , Brand Copywriting, Message Strategy

OVVO

Flat-pack furniture without the flack

Writing , Poetry, Books

A Common Place

A Collaboration with Gail Brodholt

Writing , Brand Strategy, Voice Guidelines, Content & Copywriting

Corcoran Group

Brand strategy for a logistics giant

Writing , Tone & Voice, Brand Copywriting, Message Strategy

Queen’s University Belfast

Making innovation easier.

Writing , Content & Copywriting, Message Strategy

Cousin Brand Practice

Finally, I made the A-Team.

Writing

KiwiOz Agency

The family you choose.

Writing , Film & Script

BBC Bitesize GCSE Religous Studies

Anything but boring.

Writing , Books

Established | Lessons From The World’s Oldest Companies

Tales of boom and bust.

Writing , Brand Copywriting

Heli-Aviation Zermatt

Got to be the best job in the world.

Writing , Brand Copywriting

Downstream Craft Beer

Blockchain beer. Yep, you heard me.

Writing , Content & Copywriting

Woodie’s

Merry Christmas from Woodie’s.

Writing , Workshop, Brand Copywriting, Message Strategy

Profilo Smart

Healthcare is changing. For good.

Writing , Brand Copywriting, Message Strategy

Custom House

Powerful, independent difference.

Writing , Brand Copywriting

Sunspel

The coolest, unstarriest fashion brand around.

Writing , Brand Copywriting

Ramsgate Winery

But first… wine.

Writing , Message Strategy

Risk and Resilience

The future depends on what we do now.

Writing , Message Strategy

QPol

What do academics really think?

Writing , Message Strategy

Ewings Seafood

Keep it simple. Be real.

Writing , Message Strategy

American Holidays

A big brand for a big country.

Writing , Message Strategy

Sureskills

The power of three.

Writing , Content & Copywriting

BBC Animated History of The Troubles

Telling the story of the troubles in 3 minutes.